Basically, all of McCormick Place is turned into row after row after row of candy aisles, with purveyors large and small enticing you to try their wares.
I do want to say that the show is not all candy. There's a healthy (or rather unhealthy) amount of chips, popcorn, meat snacks and other kinds of delicious products, all waiting for you to sample them. There are also a lot of business to business vendors (packagers, tin makers, distributors, etc)
Still, after a day in paradise, I was seriously craving some kale. Or some salad. Or some something.
|Amy and I show our sophisticated sides with our tongue tattoos.|
Mine looks like it was graffitied by someone on drugs, which
shows how hip I am.
Despite the hours of sampling, I only saw about a third of the show. I'm hoping to go back solo tomorrow and take in the rest. (the event is 3 days long) I also might need to bring bigger clothes.
Here's just a couple of the trends and interesting new products that I spotted.
BIRTHDAY CAKE IS NOW A FLAVOR
In fact, project 7 differentiated between Birthday Cake and Wedding Cake flavors. (I think Wedding Cake is a little more bitter. )
THAT IS A JOKE, PEOPLE!
IT'S NOW OKAY TO PLAY WITH YOUR FOOD.
The other thing I saw was edible moldable candy dough. It's play dough you can actually eat! It tasted okay, a little like sweet cookie dough. I don't know if it hardens up if you leave it alone or if you can cure it to become like china. Hopefully, it's eaten long before you find out (and not discovered by ants.)
STAR WARS WILL LICENSE JUST ABOUT ANYTHING
I also expected to see a whole bunch of Minecraft stuff, but didn't see anything.
I know that stuff exists, so perhaps I just didn't get that far.
YOU CAN GUMMIFY JUST ABOUT ANYTHING
I hope to have more insights sometime next week, after I've taken more time to digest (pun intended!)